I’m So Glad You Care , Pepperidge Farm

by Lian on February 23, 2010

Cucumber sandwiches aren't the same without you, VTWB.

Cucumber sandwiches aren't the same without you, VTWB.

A few weeks ago, I sent out a desperate tweet: Why, why doesn’t any big bakery make slider buns? And then I added to my 100 characters, “Get on it , Pepperidge Farm. ”

And you know who tweeted back? Pepperidge Farm! The actual Pepperidge Farm! They took time out of their busy baking day to respond to me, a loyal customer and fan. The response was almost instantaneous! I was stunned to read: Yes, Lian, we make slider buns!

Yes, Lian?! Pepperidge Farm knew my name! And, they made slider buns. How had I missed them?

A Dolan family fave. Goldfish are always tasty.

A Dolan family fave. Goldfish are always tasty.

Then I responded, “Where can I buy them in Pasadena?’

Then, my tweeps at Pepperidge Farm had sad news.  No fresh bakery products in my part of the world from PF.

My hopes dashed, though I should have known better. I have been searching the grocery store shelves for Very Thin White Bread for the 25 years that I have lived in the West, never finding a single loaf.  But the tweet gave me hope. I am Pepperidge Farm Girl from birth. Literally, the house where I was born was just a few miles down a Connecticut country road from the original Pepperidge Farm, or as we called it, Mrs. Rudkin’s farm, she being the founder of PF. The countless hours I spent in the back of my mom’s station wagon, shuttling my 7 older siblings to and fro, resulted in hundreds of trips past Maggie Rudkin’s.  My mother always called out, “There’s Pepperidge Farm!”

We swore we could smell the bread– though I think Grandma Rudkin had long since turned over the baking to other hands!

Soon, Geri at Pepperidge Farm and I started tweeted back and forth, she sending me recipes for puff pastry alternatives to  slider buns. Me gushing about the fantastic job Pepperidge Farm has done with the  Goldfish brand extensions. My communiques brought back a flood of  Pepperidge Farm memories. The Deviled Ham- on- Pepperidge Farm molasses bread sandwiches my mom used to make me for lunch ( I see now it was her devilish plan to get me to make my own lunch: PB&J on Very Thin White Bread). My brother Brendan’s time working the night shift at Pepperidge Farm during his college years, loading up the trucks with baked goods and bringing home bags of stuff from the company store.  And, of course, the Milanos I consumed during college, some of which I am still working off.

After tweeting with Pepperidge Farm, I was homesick and hungry. But happy. My sister Liz got in on the excitement, calling me from an airport lounge and asking breathlessly, “Was that really Pepperidge Farm that tweeted back?”

Yes, I could confirm. It really was Pepperidge Farm.

And, when I talked to my mom, the word had spread. “I heard you’ve been talking to Pepperidge Farm. Do you ask about the Very Thin White Bread?”

I still haven’t found my slider buns here in California. But I have found a new friend:  Geri and her tweeple at Pepperidge Farm.

Hmm, I wonder if Pepperidge Farm knows Fudgie the Whale?

Embracing My Chaos, Lian

Other posts from Lian this week:

Oprah.com : Alpha Wives? Alpha Moms? What’s next?

Satellitesisters.com: Random Thoughts on the Olympics



Alecia March 1, 2010 at 9:12 AM

Pepperidge Farm rocks! My grandmother used the very thin bread for her toast every morning. In her honor and memory, I too enjoy this as toast too. Thank you Pepperidge Farms!

Laurie February 27, 2010 at 1:38 PM

Rachael Ray uses dinner rolls. Would that work??

Joan February 25, 2010 at 12:45 PM

I’m a PF girl, too. East coast born & raised. Finally, California got Thomas’s English Muffins!

Lisa V. February 24, 2010 at 10:24 PM

Hey, Lian…
Great news! Trader Joe’s has slider buns. And slider patties if you’re short on time.

Diane February 24, 2010 at 1:54 AM


First, J. Jill and now Pepperidge Farm! Who will be next?! There is no end to this tweeting…

t3zoo February 23, 2010 at 8:14 PM

O. M. G. I have not thought about deviled ham in many years. I loved it on the Very Thin Slice Bread. I’m sure now it might seem disgusting, but that brought back some good memories….

Amy D February 23, 2010 at 6:27 PM

I didn’t even know what a slider bun is…..and then….I googled. It seems there is a lot of discussion on slider buns on the net. There are even other people in Southern California looking for slider buns. I’ve even eaten slider buns and didn’t even know it. Who would have thunk it?

chpdlivr February 23, 2010 at 5:53 PM

Wouldn’t a bakery make slider buns for you? I’m sure you’d only have to order a couple dozen. Then you’d have them in the freezer for those times you get a hankering for sliders!!
Somehow I just don’t think a puff pastry slider bun will do the trick.

Jill February 23, 2010 at 1:51 PM

Not a tweeter myself but wow who knew those goldfish were so tech savy? I haven’t seen slider buns here in Atlanta but now that I know they make them I’ll be on the lookout. If you want to be fancy about it, Lian you could take a round cookie cutter, like for biscuits and cut you’re hambuger buns smaller. You’ll end up with scraps but hey I guess you could make bread pudding out of them? Good luck.

Mary February 23, 2010 at 1:39 PM


As a loyal choas fan and pf fan, I would be happy to mail you a supply of slider buns. I can over night so they would be fresh for you and the boys.

It’s the least I can do for all the laughs you give me via the podcasts and blog posts! Email me if you want to take me up on the offer!


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